TFWA Cannes: the unmissable event for travel retail & duty-free

Every autumn, Cannes welcomes a different crowd. Red carpets give way to airport buyers, brand directors and duty-free operators from seventy countries. Five days, a packed Palais des Festivals, and a global market being reshaped between meetings.

Creative Spirit at TFWA: What We Produce at the Show

Four venues, seven activations, one week. From the opening cocktail on the Carlton Beach to the closing party, our teams are at the heart of the show, from the Palais des Festivals to the Croisette.

Opening Cocktail, Carlton Beach
On Sunday evening, Carlton Beach kicked off the week. Built around the theme Capsule, the event welcomed no fewer than 3,000 guests across a 2,850 sqm space entirely designed by Creative Spirit.

Opening Conference - “Shaping the World of Travel Retail”, Palais des Festivals
For another year, our teams are behind the opening conference, creating a bespoke scenography, lighting design and on-site video production for the event.

TFWA Lounge, Carlton and Vega Beaches
Two beaches, one meeting point. At the end of each day, delegates gather from 6:30 pm onwards to unwind after their appointments at the show, in a relaxed atmosphere brought to life by a range of sponsors. From 10 pm, the space shifts into club mode until 2 am.

Closing Party, Wednesday 30 September
The final act of the week. Join our teams from 10 pm on Carlton Beach. In 2025, the Phenomena Club party transformed this iconic Croisette venue into an immersive, large-scale setting.

Avolta Club, Goéland Beach
Following the 2025 Avolta Party, Avolta takes over Goéland Beach for four days: a lounge atmosphere by day, turning into a club by night.

At the Palais des Festivals
Our teams are also producing the Interparfums stand and a dedicated lounge space for LVMH, two leading names in luxury and beauty, present throughout the show.

Seven activations delivered by our Cannes agency, ISO 20121 certified.

Why choose an *event agency?*Organize an event during the TFWA Cannes

The trade show takes over the Palais. The brands, meanwhile, come to life beyond it: private beaches, rooftops, villas and client dinners. And everyone is competing for the same five evenings.

What an international trade show demands • Multinational logistics: guest reception, transfers, accommodation and coordination with local authorities. • A concept aligned with the show: for the 2026 edition, the key themes are mobility, consumer data and AI applied to retail. • Strong local roots: a trusted network of French Riviera suppliers, essential when set-up timelines are measured in hours.

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